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2. Setting Targets and Goals

Figuring out where you will be in 5... 10... 15... 20 years from now plays an intrigal part in the way your online store is structured, managed and performs now. Target and goal setting makes an incredible difference to the level of success or success at all a company can enjoy.

Start thinking about the steps your online store will make at each stage of it's life.

  • When it starts to grow needing new staff
  • When it needs financial assistance
  • When changes to tax structure is important
  • What new markets you wish to tap into
  • Your staff rewards when targets are met
  • Daily, weekly, monthly and yearly sales targets

and the list goes on. Think big! If you aim higher than the rest, the chance of your shopping cart being successful is also higher.

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